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Your proud local
food merchant.

We provide a local network of aligned independent food distributors with greater access to exceptional quality, range, value and support – to help them reach their success every day.

Our story

Foodfirst was established in 1987 in Whangārei by a group of entrepreneurial kiwis who could see a better way together, within the food distribution landscape. Nine small business owners boldly banded together as a co-operative to challenge the status-quo; the independent little guys working together for a greater good.

The decision was made to form not as a company, but as a co-operative. This signified the spirit and intent of the group, guided by the principles and values of this human and equitable way of working. And these principles and values endure today, even as we’ve grown our membership of local businesses across New Zealand.

Your 100% kiwi food distribution co-operative.

Foodfirst Co-operative has consistently delivered a quality, kiwi service for over 30 years. Although we’re not one to toot our own horn, we are proud of the enduring legacy of our co-operative, the trusted relationships and connections forged, and the success of each and every independent business we partner with.

Quality and freshness, inside and out.

We pride ourselves on the quality of everything we do. From the relationships with supply partners and the curated range of products that we help deliver across the country, our own-brand range of kitchen essentials and the service and support we offer our members. We know the expectations of customers are high. So are ours.

Local people. Local products.

The Foodfirst Co-operative family is made up of aligned, independent businesses from right across the country. This means that wherever you are, a friendly Foodfirst local merchant isn’t far away. 

We supply New Zealand sourced products to New Zealand owned businesses, and our Foodfirst brand sits proudly alongside each and every one.